What metric-dimension combination is not valid? Sessions / Source Sessions / Bounce rate Time on Page / Device Type Total Events / User Type Explanation: Sessions and Bounce Rate come under metrics. That’s why “Sessions / Bounce rate” is not a valid metric-dimension...

The default session timeout duration in Google Analytics is how many minutes? 10 5 20 30 Explanation: Sessions and campaigns end after a specific amount of time passes. By default, sessions end after 30 minutes of inactivity and campaigns end after six months. You can...

What report shows a visual representation of user interactions on a website? Behavior Flow report Content Drilldown report Landing Pages report Treemaps report Explanation: The Behavior Flow report visualizes the path users traveled from one page or Event to the next....

What report provides data on how specific sections of a website performed? Frequency and Recency report Content Drilldown report Top Events report Location report Explanation: You can see the performance of your website’s specific sections under the “Content Drill...

When does the Analytics tracking code send a pageview hit to Google Analytics? Every time a user loads a webpage with embedded tracking code Every time a user adds an item to an online shopping cart Every time a user clicks a video on a website Every time a user...

If you define a Destination Goal for a newsletter sign-up, and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count? 0 1 2 3 Explanation: Goals are configured at the view level. Goals can...

Which kinds of hits does Google Analytics track? Page-tracking hit Event-tracking hit Ecommerce-tracking hit All of the above Explanation: An interaction that results in data being sent to Analytics. Common hit types include page tracking hits, event tracking hits,...

Which reports show websites that send traffic to your pages? Behavior Demographics All Traffic Geo Explanation: All the websites that send traffic to your website come under “Referrals” in Google Analytics. You can reach to “Referrals” through “All Traffic” under...

Which of the following features allows you to join the data generated by your offline business systems with the online data collected by Google Analytics? Custom dimensions Goal tracking Data import Custom channel groupings