Google Ads Mobile Certification 2020
Effectively track conversions to your desktop site Show consumers that you are a large brand Indicate that you have a mobile–friendly landing page Differentiate yourself from other advertisers
Why Should You Build A Mobile Site Or App Instead Of Just Resizing Your Desktop Site For A Smaller Screen?
Mobile users don’t need all the features a website can offer. Mobile browsers aren’t powerful enough to load most desktop sites. Desktop sites typically don’t load quickly on mobile devices. It’s a cheap way to provide a narrower set of options to mobile...
Deep link ad extensions AdMob extensions App installs Ad extensions
codeless conversion tracking server-to-server (S2S) install confirmation feedback a SDK
Mobile Presents An Opportunity For A More Targeted Marketing Message Because You Have An Understanding Of Context Such As Time, Location, And Proximity Of The Customer.
Many in traditional retail are not mobile users. They don’t use Google Ads. No one has figured a way to “see” mobile’s contribution yet. They use a last-click attribution model to measure performance, which ignores clicks earlier in the conversion path that may come...
More than 100 app installs or conversions A working knowledge of mobile click attribution technologies At least 1 app install or conversion In Firebase, your account needs to be an owner on the project that you want to link. In Google Ads, the Google Account needs...
Firebase Can Reduce Complication For Advertisers By Providing Them Only One SDK To Track All Traffic Sources, Including Ad Networks.