Google Ads Mobile Certification 2020
App Downloads Are Conversions That Are Tracked When A User Downloads Or Installs A Mobile Application For The First Time.
True False
Call Conversions, Which Can Be Tracked By Businesses In Eligible Countries, Can Help Advertisers Understand The Value That Calls From Their Ads Are Driving By Counting Calls Of A Minimum Duration To A Google Forwarding Number As Conversions.
True False
Which Of The Following Is A Way For An Advertiser To Monetize Their App?
In–app ads Charging for app downloads from the Apple iTunes or Google Play store All of the listed answers are correct In–app purchases
Call Conversions, Which Can Be Tracked By Businesses In Eligible Countries, Can Be Used To Track Calls From Users Who Visited A Website From Any Source.
True False
If You Value Mobile Traffic Over Desktop, Which Bid Adjustment Should You Set?
Increase bid adjustment for mobile and desktop Increase bid adjustment for mobile Increase bid adjustment for tablets Increase bid adjustment for desktop
Showing Your Ads On Top Of The Mobile Page In Search Results Is Beneficial Because:
ads below the results get more prominent notice with smaller mobile screens. There are also ads on the right–hand side of the results on mobile. ads above the results get more prominent notice with desktop screens. There are also no ads on the right–hand side of the...
To Understand The Full Value Of Mobile, You Must Take Into Account:
Utilization of mobile ad formats, extensions, app and mobile site design best practices Mobile conversions Cross device and mobile conversions App downloads, calls, store visits, cross device conversion, mobile conversions
Deep–Linking Allows:
ads to direct customers into deeper, more targeted sections of the app mobile and desktop users to navigate within a mobile app desktop users to be able to access deeper, more targeted sections within a mobile app ads to direct new customers only into deeper, more...
________ Is A Tool That Can Show You What Happens After A Customer Clicks On Your Ads; Whether They Made A Purchase, Downloaded An App, Or Called Your Business.
Sitelinks App extensions Conversion tracking Keyword Planner