Google Ads Mobile Certification 2020
Select The One Way NOT To Track App Conversions.
Adding a Javascript snippet to your website Using codeless Android install tracking Using an app analytics provider for your Google Ads campaigns Integrating Firebase in your app
You Can Use A Mobile Specific Display URL To:
Effectively track conversions to your desktop site Show consumers that you are a large brand Indicate that you have a mobile–friendly landing page Differentiate yourself from other advertisers
Why Should You Build A Mobile Site Or App Instead Of Just Resizing Your Desktop Site For A Smaller Screen?
Mobile users don’t need all the features a website can offer. Mobile browsers aren’t powerful enough to load most desktop sites. Desktop sites typically don’t load quickly on mobile devices. It’s a cheap way to provide a narrower set of options to mobile...
_______ Are A Type Of Ad Format That Show Extra Information About Your Business.
Deep link ad extensions AdMob extensions App installs Ad extensions
IOS App Conversion Tracking Cannot Be Set Up Using:
codeless conversion tracking server-to-server (S2S) install confirmation feedback a SDK
Mobile Presents An Opportunity For A More Targeted Marketing Message Because You Have An Understanding Of Context Such As Time, Location, And Proximity Of The Customer.
False True
What Is A Reason Many Advertisers End Up Undervaluing Mobile’s Contribution To Conversions?
Many in traditional retail are not mobile users. They don’t use Google Ads. No one has figured a way to “see” mobile’s contribution yet. They use a last-click attribution model to measure performance, which ignores clicks earlier in the conversion path that may come...
To Connect Firebase To Google Ads, Which Of These Is Required?
More than 100 app installs or conversions A working knowledge of mobile click attribution technologies At least 1 app install or conversion In Firebase, your account needs to be an owner on the project that you want to link. In Google Ads, the Google Account needs...
Firebase Can Reduce Complication For Advertisers By Providing Them Only One SDK To Track All Traffic Sources, Including Ad Networks.
False True