Google Ads Mobile Certification 2020
A Newer Kind Of Mobile Site Can Do A Lot Of What Only Apps Used To Do, So The Line Has Blurred Between Sites And Apps. What Are These Sites Called?
Progressive Sites Progressive Web Apps Enhanced Mobile Sites Mobile Site Apps
Which Automated Bid Strategy Might Help Improve The Chances That Your Ad Gets To The Top Of The Page?
Target return on ad spend (ROAS) Target search page location Target cost–per–acquisition (CPA) Target outranking share
By offering store credit for users who click your ads Remarket to app users with a compelling message across search, display, and video By engaging users who visit your desktop website Offer deeper discounts to entice visitors.
remarketing link deep link location extension location link
Make informed bidding decisions and value mobile accurately. Prevent your total spend from surpassing the hard limit you set. Let you adjust your bids manually, so you’re visible when customers are looking for you. Limit your bids to the times of day when competition...
Effectively track conversions to your desktop site Show consumers that you are a large brand Indicate that you have a mobile–friendly landing page Differentiate yourself from other advertisers
Why Should You Build A Mobile Site Or App Instead Of Just Resizing Your Desktop Site For A Smaller Screen?
Mobile users don’t need all the features a website can offer. Mobile browsers aren’t powerful enough to load most desktop sites. Desktop sites typically don’t load quickly on mobile devices. It’s a cheap way to provide a narrower set of options to mobile...
Deep link ad extensions AdMob extensions App installs Ad extensions