Google Ads Mobile Certification 2020
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Make informed bidding decisions and value mobile accurately. Prevent your total spend from surpassing the hard limit you set. Let you adjust your bids manually, so you’re visible when customers are looking for you. Limit your bids to the times of day when competition...
Effectively track conversions to your desktop site Show consumers that you are a large brand Indicate that you have a mobile–friendly landing page Differentiate yourself from other advertisers
Why Should You Build A Mobile Site Or App Instead Of Just Resizing Your Desktop Site For A Smaller Screen?
Mobile users don’t need all the features a website can offer. Mobile browsers aren’t powerful enough to load most desktop sites. Desktop sites typically don’t load quickly on mobile devices. It’s a cheap way to provide a narrower set of options to mobile...
Deep link ad extensions AdMob extensions App installs Ad extensions
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Mobile Presents An Opportunity For A More Targeted Marketing Message Because You Have An Understanding Of Context Such As Time, Location, And Proximity Of The Customer.
Many in traditional retail are not mobile users. They don’t use Google Ads. No one has figured a way to “see” mobile’s contribution yet. They use a last-click attribution model to measure performance, which ignores clicks earlier in the conversion path that may come...