Mary’s campaign consistently meets its average daily budget. What should she do to maximize her budget throughout the entire day?
- Change the ad delivery method from “Standard” to “Accelerated”
- Segment her campaign performance by time of day
- Increase her daily budget
- Change the ad delivery method from “Accelerated” to “Standard”
Correct answer is:
- Change the ad delivery method from “Accelerated” to “Standard”
Explanation: “Standard delivery” is comparatively more optimized, which means that the delivery of your ads is spread more evenly throughout the day.
Read more here: https://support.google.com/adwords/answer/2375418?hl=en
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